top of page

ADscape VR

This experimental VR car game, inspired by the Endless Runner genre, serves as both a critique and commentary on the future of advertising.

 

In this experience, players enter a virtual world and begin driving. When they hit an obstacle, they are transported into a commercial. At first, they have the option to skip the ads, but as the cycle repeats, they soon find themselves trapped in an endless loop of advertisements—symbolizing the inescapable and overwhelming presence of modern advertising in our lives.

tools: Unity/ Cinema 4D/ blender

logo design

obstacle design

car design

sign design

character design

scene design

ad design 1

ad design 2

video demo of the game

360 video demo of the game (for VR)

bottom of page